Hero coffee

As is the case with wine, the soil quality, the hours of sunshine and the amount of precipitation during the maturation period greatly influence the taste of coffee. The sensitive coffee plants need a balanced climate without extreme heat or cold throughout the entire year as well as sufficient precipitation and lots of shade.

The higher the altitude at which coffee is grown, the lower the average ambient temperature and the slower the growth of the coffee bean. This is an advantage, because slow growth gives the coffee bush more time to develop its beans. This has a positive effect on the aromatic intensity and flavor diversity in the coffee bean.

 

The coffee plants for Rapunzel's Hero Coffee are cultivated in mixed culture by small peasants. The cultivation underneath shade trees lets the coffee beans mature slower, giving them more time to develop their aroma.

Shade trees, however, do not only provide shade but have numerous other advantages: they protect against wind and erosion, loosen the soil, improve soil humidity and therefore protect the coffee plants in multiple ways.
 

The shade trees also provide the coffee plants natural protection against pests. In addition, falling leaves from the trees and ground-covering plants facilitate weed regulation. 

This results in a more stable ecosystem that contributes to the natural health of the coffee plants and the entire ecosystem. 

A single coffee bean contains approximately eight hundred flavors that are unfolded in the roasting process and that will shape the individual coffee character.

For the roasting process, the beans from our coffee heroes are shipped into the Allgäu. Here, the beans are roasted in the Rapunzel roastery. Our well-experienced roast masters pay great attention to the high quality of the raw coffee beans and see to it that the perfect roasting time and roasting temperature is found for every bean and for every coffee bean origin.

Our coffee is roasted in a traditional drum roaster in a gentle, long-lasting process at low temperatures. This gives the coffee time to unfold its great flavor variety.

This process is gentle on the beans, but also on the environment, because the energy that is released during the roasting process is reused through recirculation and waste heat recovery.